Employees and freelancers who are planning to launch a business in 2020 will be facing two opposite trends.
The first one is that the global nature of the contemporary business world is making the competition harsh. No matter what you’re planning to do, be sure that there’s someone else trying the same thing somewhere on this globe.
The second one is that the number of useful solutions for SME-owners is constantly growing. We’ve analyzed the most popular options for new entrepreneurs, which resulted in the following list of five key packages for every SME-owner.
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G Suite for online collaboration
More and more people opt to work from their homes or co-working spaces. All those telecommuters can choose such a form of employment thanks to various collaboration tools.
G Suite is one of the most popular and practical packages for remote workers.
One of its greatest advantages is that you can use all its basic elements for free. This is just what numerous remote workers and teams need. From Gmail and Hangouts to Google Documents and Spreadsheets, you can collaborate on the go without spending a fortune. What’s more, Google Drive is an optimal feature for storing business documents.
For more demanding business users, there are three different pricing packages of G Suite, as well.
FreshBooks for neat accounts
Every SMB-owner needs help with accounting. Laws, provisions and regulations related to business management and accounting are all but simple. If you don’t follow the rules, you might end up evading taxes without even knowing that you’re breaking the law.
Also, keeping your finances under control is important for the future of your business, as well. If you don’t budget your venture properly, you won’t turn it into a successful enterprise.
Freshbooks is a reasonable option for a new entrepreneur. It comes with a user-friendly interface and simple elements. You can learn more about accounting in its Help section and you can contact customer support if necessary. Also, when you connect Freshbooks with your business bank account, you’ll be able to monitor your accounts payable and accounts receivable in one place.
HubSpot for high sales
In 2020, the number of users of eCommerce services will surpass 3.9 billion people. If we know that there are about 7.3 billion people in the world today, more than 50% of people on this planet buy or sell on the Internet.
Every emerging small business needs to bear these stats in mind.
HubSpot is here to help you gather and manage your contacts, create email lists, and reach out to potential customers. Also, this tool is practical for bringing a content strategy for your business and monitoring your rivals and their moves.
Some of these features are free and some packages need to be paid. What’s great about HubSpot is that they have a vast library of useful small business marketing guides.
BuzzSumo for current affairs
Business owners need to grasp the buzz of their niche. This means collecting valuable information about the most important trends in the given industry and following current affairs.
BuzzSumo is a powerful tool for getting regular feeds about the most popular shares and posts on social media. Also, it provides its users with different data related to the most interesting content phenomena in the online market.
By analyzing the most suitable social media and content platforms, SMB-owners will understand the movements of the market more clearly. As a result, they’ll be able to pack their marketing bits into content that sells.
Photoshop for smooth visuals
Running a business today means understanding the importance of visual elements.
As stated by pundits working for a web design company in Houston, website and blog visuals are only the tip of an iceberg.
Modern Internet users like to get information via infographics, explainer videos, and tutorials.
For all these features, you need original and well-edited images. This is where Photoshop comes on stage. Still one of the most popular tools for photo editing, SMB-owners need to add it to their fleet of tools.
From simple editing options to more complex design features, it suits various needs and tastes.
To top it all off, you can collaborate with your chosen designers via this tool, as well.
As we’ve explained in the introduction, running a small business today is under various influences. On the one hand, it’s harder to take your share of the market. Still, the availability of business-enhancing options makes handling business operations much easier than ever before.
This guide should help you form your battalion of useful tools for SME-management at the beginning of your quest. Of course, feel free to try other practical solutions to find the perfect ones for your business needs and activities.
Author Byline: Liam Collins is a tech pundit and Web enthusiast working at TuiSpace.com. He spends most of his time reading and writing about the current affairs in the world of information technology. When he isn’t working, he likes going for long bike rides and walks in nature.